At high school in the mid 1990s we were asked to use a new technology called the “World Wide Web” for a research project. Yours truly balked and wanted to stick with the tried-and-true volumes of Encyclopedia Britannica. I told my friend that I would give it a go but that the Internet was nothing more than a mere fad, something that would surely pass. Over thirty years later, here I am writing an article online publicly admitting that ridiculous prediction of mine.
I slowly came around to the web. The early web was an imperfect place full of imperfect homepages and websites. There were no algorithms, no ads, and no AI. Ah, serenity! Over time, I became fascinated with it, eager to “surf the web” and explore new things on the so-called information highway and to connect with others across Canada and around the world. The CFL’s presence on the World Wide Web played a large part in my gradual acceptance and adoption of this new technology. I was a new football fan, and I wanted to consume football content.

The Canadian Football Leagued launched its CFL.ca website just prior to the 1995 season. Like most websites of this era, it consisted largely of blocks of text with some limited graphics. Remember, people connected to the Internet via dial-up in those days. The site comprised simple static pages featuring team information, schedules, game scores, and statistics. The Saskatchewan Roughriders were the first team to launch an official website. The Riders went online in May of that year, a site that would eventually become riderville.com.

Several other teams had unofficial webpages, usually designed and maintained by computer hobbyists who happened to be fans of the team. For instance, the Calgary Stampeders’ website was designed by two teenaged brothers Mark and Ryan Ciampa. Often, these webpages had convoluted URLs that seem so awkward today but were not out of place in the 1990s.

In 1996, the CFL partnered with Slam Sports to launch a revamped website in line with its Radically Canadian marketing campaign. This site featured a hotspot graphic with links (a trendy web feature for the time) on the homepage and included an e-commerce store as well as the first online forum or message board for fans to connect and discuss the league. The forum was called the “Huddle.”

A working copy of the CFL’s 1996 website is available on the Internet Archive’s Wayback Machine: https://web.archive.org/web/19961221174534/http://www.cfl.ca/
By 1998, all CFL teams had an official online presence although the sites had their own look and feel to them. In the 2000s – especially after Bob Young purchased the Hamilton Tiger-Cats in 2003 – the CFL began to incorporate a consistent theme for all CFL websites. Young’s MRX company eventually took over the design and management of CFL.ca and team sites. This led to the launch of the CFL.ca Network in 2009, with a focus on video content and social links. The Web 2.0 era had arrived. All CFL and partner websites were now under one umbrella.
Call it nostalgia, I guess. But there’s something special about looking back at the early CFL websites. It takes me back to a simpler time when I first became a CFL fan.
So, if you are a football fan who grew up in the early web era and want to relive it or if you simply want to explore these retro CFL websites, here’s your opportunity. Keep scrolling and happy surfing.
Here is the type of content you could expect to see on the CFL’s early website. A simple table with text.

The first website for the Hamilton Tiger-Cats used the domain www.tigercats.on.ca and included a virtual Roar Store.

The Toronto Argonauts’ official website in 1997 was crunch.net and reflects the look and feel of websites in the mid 1990s.

By 2000, the CFL website was a little more polished and included content such as video that more web surfers could view thanks to faster internet connections.

Now, for the really fun part…check out the Internet Archive’s Wayback Machine: https://web.archive.org/
Enter the cfl.ca URL into the search box and you will have the opportunity to play around with the old CFL websites from the 1990s and 2000s. You can try the URLs of your favourite team, as well. Keep in mind that some of the content may not load and some of the links may not work. But it should give you an idea of what surfing the CFL website was like in the “early” days.
Sources:
The Edmonton Journal, 16 November 1995
The Regina Leader-Post, 31 May 1995
The San Antonio Express, 21 July 1995























