It’s the summer of 1951 in southern Ontario, and the Toronto Argonauts are in the final push to sell season tickets for the upcoming season. Here is an ad that appeared in the Toronto Star on June 14 soliciting fans to purchase (or “subscribe for”) tickets for the Argos’ home games at Varsity Stadium.
Check out the pricing for these tickets. $17.10 for the best seats in the house. That’s still less than $200 in today’s dollars. Good value for six games.
The Argos went 7-5 in 1951, third place in the Interprovincial Rugby Football Union but good enough to qualify for the postseason. One of their star players that season was a running back named Ulysses “Crazy Legs” Curtis. He was one of the first black players to don the Double Blue.
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